Guerlain

"To find the garden, follow the bee"

Transforming store front into a sanctuary of wonder, a mesmerizing stainless-steel installation takes center stage, inviting onlookers to explore the captivating world within. Done in collaboration with Guerlian, Jujuwang studio and Renren, the installation celebrates the power of bees and their profound connection to the natural realm.

The hexagonal structure, meticulously crafted, stands as a testament to the industriousness and harmonious order of the bees' hive. Mirrored walls, shaped like the intricate combs woven by these remarkable creatures, reflect a kaleidoscope of colors and images, blending the installation seamlessly with its surroundings. It is as if nature's beauty has found its way to the very front of the store, beckoning all who pass by to step into this enchanting world.

As visitors cross the threshold, they are transported into a sensory oasis. Within the sanctuary, an assortment of flowers and plants from various environments emerges, each selected to represent the diversity and splendor of nature.

This sanctuary offers a profound message. It is a testament to Guerlain's commitment to harnessing the natural world's power to create beauty products that enhance and celebrate our own innate radiance. It serves as a reminder that in the embrace of nature lies endless inspiration and a profound connection to our own sense of well-being.

"To find the garden, follow the bee", storefront installation in collaboration with Juju Wang Studio, Shainghai, China, 2023.

Photo: Guerlianx Ranran